Yahoo Green Award for Mobile Goes to Datagro

I've been attending the NetSquared conference this year which was focused on mobile technologies.

A number of awards are given out at the event including prizes (which come with cash) by Yahoo Green, Microsoft, French American Charitable Trust and Netsquared itself.

Very few green projects won in the fierce competition between many worthy nonprofits. Some 46 competed for the Microsoft awards, while 14 competed for the NetSquared grants.

The audience voted on the best projects for the NetSquared event, which added a lot of networking and socializing (with extra purpose) to the event, a nice twist on the usual conference dynamics.

Thanks to Yahoo Green, which was the only green-specific award given at the event. I also noticed that overall, those who won the awards tended to communicate well and had YouTube videos as well as pretty darn great web sites.

The Yahoo Green mobile award ($5,000 in search marketing) went to Datagro. Datagro also won one of five $5,000 awards from the French American Charitable Trust - which yields real cash.



So, my advice is - if you go videoless to the fair, be forewarned: you're at a significant disadvantage. Congrats to Datagro for doing their video! It paid off.

Here's their final pitch to the Netsquared audience (which didn't award them a prize):

In addition, here's a video about Datagro from the team at Netsquared from interviews conducted at the conference:



Also - kudos to Netsquared itself for making sure the highlights of the conference were captured on video, including these 1:1 interviews with the Netsquared Mobile Challenge project teams as well as the final pitches.